Family business is in safe hands

A Kilkenny retailer has been lauded as one to watch for the future by RGDATA, the voice of independent shops in Ireland.

A Kilkenny retailer has been lauded as one to watch for the future by RGDATA, the voice of independent shops in Ireland.

Kilkenny’s Caitriona Doran of Graiguenamanagh has been named as a one to watch among Ireland’s ‘Next Generation Retailers’ by RGDATA, the voice of independent shops in Ireland.

Last year the 34-year-old returned to work in the family supermarket business set up by her father, Michael Doran over 30 years ago. She brought a wealth of innovative and fresh ideas to Doran’s SuperValu store.

“I think the biggest thing I have brought to the business is a fresh pair of eyes. There are so many new ideas that I have tried to bring into the business. Some have worked and some haven’t. But the most important thing is never to become stagnant and always be willing to try something new,” says Caitriona.

14 young retailers nationwide were selected based on their new concepts, ambition and youthful enthusiasm for their family owned businesses, by RGDATA, the representative association for Ireland’s family owned shops.

“RGDATA knows how hard it is during these challenging times to run a family owned shop. But the great thing about independent family owned shops is that they really don’t do doom and gloom. We are delighted to highlight a new, young generation of retailers who are joining these businesses and working hard to ensure they survive and thrive,” said RGDATA Director General Tara Buckley.

Caitriona has introduced many new ideas in the fresh food departments since she became store manager at Doran’s SuperValu in Graiguenamanagh in May 2012. For Caitriona these are key areas, and she is striving to constantly improve the customer experience in this popular family owned shop. Her main aim for the future is to successfully carry on the business that her father Michael, who grew up in Graiguenamanagh, started in 1982.

“I love the fact that I am continuing and building on the business that my father started 31 years ago. One of my favourite moments of the last year was having organized a street party for our 30th anniversary and seeing the amount of support we have in Graiguenamanagh,” she said. She also sees the importance of social media as a marketing tool in the family business and the importance of online shopping. With such a bright spark at the helm there is little doubt that the future of Dorans is in good hands.