€5,000 up for grabs for tourism

Kilkenny Tourism today announced a new Members’ marketing initiative; Your County, Your Call.

Kilkenny Tourism today announced a new Members’ marketing initiative; Your County, Your Call.

The brand new initiative offers Kilkenny Tourism Members the opportunity to win up to €5,000 and expert mentoring which will enable them to turn creative and innovative ideas for marketing campaigns into reality.

Kilkenny Tourism are inviting Kilkenny Tourism Members seeking support for new or existing tourism marketing initiatives to apply to the Your County, Your Call competition with the aim of increasing visitor traffic to the city and county in 2013. In return Kilkenny Tourism will award up to €5,000 in financial support as well as expert mentoring* support for the winning initiative.

The overall aim of the Your County, Your Call initiative is to increase tourism numbers during off-peak periods. The initiative is available to non-members of Kilkenny Tourism, however in order to qualify the initiative must include at least two Kilkenny Tourism Members as partners. A full list of Kilkenny Tourism members is available from the Kilkenny Tourism website: www.kilkennytourism.ie

Applications will be judged on the following criteria: creativity and innovation of initiative, potential to attract off-peak visitors, resources to be committed by promoters (including time) andd ability to measure impact.

If you have an idea for a tourism marketing initiative that you would like support from Kilkenny Tourism just fill out the short application form which is available online at www.kilkennytourism.ie an return via email to Mitchell@newmarket.ie by 5pm on February 8.

Applications will be reviewed by an adjudication panel, and you may be shortlisted to present your idea to the panel. Kilkenny Tourism reserves the right not to select a winner in the case of receiving applications which are not to a suitable standard. For further information on the initiative visit www.kilkennytourism.ie.