A GROUP of leading travel agents from Australia visited Kilkenny this week to experience the city’s rich medieval history.
The agents’ itinerary included a walking tour of the city which took in St Canice’s Cathedral and the Castle Yard exhibitions and studios. They also visited Kilkenny Castle and enjoyed a “bodhrán experience” during dinner at Zuni. They also dined at Lautrecs Brasserie on Kieran Street and stayed in the Kilkenny Ormonde Hotel.
Jim Paul, Tourism Ireland’s head of Australia and developing markets, said: “We were delighted to bring these influential travel agents to Kilkenny and to Ireland. Fact-finding visits like this are extremely important, as they help the agents to know exactly what we have to offer potential holidaymakers from Australia; the aim is that when they return home they are very familiar with the island of Ireland, the wonderful tourism product on offer here and how easy it is to get here, and are better equipped to advise their clients on future travel plans and holiday bookings. Tourism Ireland has an extensive promotional campaign under way in Australia this year and we are working closely with partners like Etihad to highlight ease of access to Ireland and the great value fares now available,” he said.