Ford insist the new Fiesta is the world’s most technologically advanced small car.
It offers the most sophisticated range of driver assistance technologies and connectivity features ever in a volume small car in Europe.
Ford have revealed four distinctive production variants, including the stylish Fiesta Titanium, the Ford Performance-inspired Fiesta ST-Line, the upscale Fiesta Vignale and the Fiesta Active crossover, the first in a new line-up of Active vehicles to be rolled out across the Ford range in years to come.
Three and five door Fiestas will deliver superior quality and refinement, feature a stylish new exterior and revolutionary interior design with more personalisation options than ever before.
Among a class-leading range of driver assistance features – supported by sensor technologies capable of monitoring up to 130 metres ahead – is an enhanced Pedestrian Detection system that for the first time can help prevent collisions at night.
Also, the first Ford Active Park Assist system can deliver brake interventions to prevent low-speed bumps when parking hands-free.
Fiesta is also the first Ford vehicle to feature a premium B&O PLAY Sound System, and for the first time offers an openable panoramic glass roof.
The sophisticated SYNC 3 communications and entertainment system is supported by floating high-definition touchscreens up to 8" and a spacious and ergonomic interior features an almost 50% reduction in centre console buttons for a more intuitive environment.
Cutting-edge powertrains include Ford’s multi-award winning 1.0-litre EcoBoost petrol engine offering up to 140PS, and a 1.5-litre TDCi diesel offering 120PS, the first high-power diesel Fiesta powertrain.
Ford anticipates CO2 emissions from 82 g/km, supported by an all-new 6-speed transmission with innovative friction reduction technologies.
The new range meets growing consumer demand for greater choice and improved quality.
The next generation Fiesta will for the first time be offered as a luxurious Ford Fiesta Vignale model.
The Fiesta Vignale joins the Mondeo, S-MAX, Kuga and Edge Vignale models as the highest expression of the Ford brand in Europe and offers unique 18” alloys wheel designs, exclusive exterior detailing and colours, and hexagonal-quilted, tuxedo-stitched leather seats.
The Fiesta Active is the first Fiesta crossover model, combining rugged SUV-inspired styling that includes raised ride-height, roof bars and additional cladding; hatchback practicality; and true Fiesta driving dynamics.
Ford earlier this year introduced for the first time a new range of ST-Line models that deliver exterior and interior styling inspired by Ford Performance models alongside powerful Ford EcoBoost petrol and TDCi diesel engines.
This is for customers who aspire to the sporty image of Ford’s ST models but do not require the full performance delivered by optimised ST engines and chassis with sports technologies.
The Fiesta ST-Line features sporty exterior styling including unique alloy wheel, grille, front and rear bumper and side-skirt designs. The interior features sports seats, alloy pedals and a flat-bottomed steering wheel, while the driving experience is enhanced with sports suspension.
Also revealed was the stylish Fiesta Titanium, indicative of the high specification and quality that will be delivered to Fiesta customers across Europe. Higher specification Ford models accounted for nearly 60% of sales in the first 10 months of 2016.
Titanium models account for 48% of Fiestas sold this year. Fiesta will also be available in a Trend version.
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