05 Oct 2022

Alzheimer’s Memory Walk 2022 in Kilkenny

Neil Delamere and Pamela Laird urge the people of Kilkenny to 'Walk Together' for Alzheimer's and dementia

Neil Delamere and Pamela Laird for Let's Walk Together

Neil Delamere and Pamela Laird encourage Kilkenny people to 'Walk Together' for Alzheimer's and dementia

Comedian Neil Delamere and beauty expert and entrepreneur Pamela Laird  are inviting the public to rake part in the third successive Alzheimer’s Memory Walk, supported by Irish Life, which is taking place nationwide on Sunday, September 18 during World Alzheimer’s Month.   

Alzheimer’s Memory Walk is a family-friendly event suitable for all ages and abilities to unite together with their communities to raise awareness and funds for dementia supports. The ASI hopes that 3,000 walkers nationally will help to raise €250,000 for vital services to support people with dementia and their family carers.

An estimated 1,413 people live with dementia in Kilkenny, while 64,000 people live with dementia in Ireland. This figure is projected to more than double in the next 25 years to over 150,000 by 2045. 

To help and support those living with dementia the public can take part in Walk Together on Sunday, September 18. Walking with your household, family, friends and pets is guaranteed to be fun and to raise vital funds. You can choose where you walk: your back garden or the local park for Let’s Walk Together. There are now only a few weeks left for participants to register and receive their packs. Family-friendly prices are €8 for kids and €20 for adults. 

Comedian and ASI ambassador Neil Delamere said: “I’m excited to team up with The Alzheimer Society of Ireland and show my support for Alzheimer's Memory Walk.  Alzheimer's and dementia is a huge issue for our society. We can all do our part and walk on Sunday, September 18, to raise much-needed funds for the 500,000 people in Ireland whose families have been affected by dementia. The ASI really relies on funds to keep its supports and services going such as day care, home care, dementia advisers, family carer training, Alzheimer Cafes and social clubs.

“As demand continues to increase, so does the pressure on these support services; every day, at least 30 people are diagnosed with dementia in Ireland – even people in their 30s/40s/50s. We can all lend a hand and support this important fundraising campaign so more people who are living with dementia in our communities can access the supports and services they need. Join us on September 18, for Alzheimer’s Memory Walk; whether you walk by yourself, with your family or your friends, you can help make a huge difference to the lives of people with dementia in Ireland, and their carers. Sign up now on” 

Pamela Laird is also delighted to back the campaign and has shared her family connection with dementia as her father, Sylvester, was diagnosed with dementia in 2016. The Dublin-based entrepreneur has said while the family started noticing changes with her father as far back as 2010, the dementia diagnosis was still very challenging for them all to deal with – especially when the pandemic hit. The former Dragons Den and the BBC’s Apprentice contestant wants to spotlight dementia during World Alzheimer’s Month and encourage others to reach out for support – like a member of her family did when they completed the ASI’s family carer training course. Pamela is doing the walk with her mother Yvonne and her Chihuahua, Tallulah, and wants others to do the same.

Beauty expert and ASI Ambassador, Pamela Laird said: “I am delighted to return as an ambassador for Alzheimer’s Memory Walk again this year – it’s an excellent way to bring families and communities together to raise vital money and awareness during World Alzheimer’s Month 2022. The Alzheimer Society of Ireland does excellent work throughout the country, and my family have used their supports to help my dad with his journey with dementia. The ASI needs to keep fundraising to keep its services running.

“Through my father’s diagnosis of dementia, I am all too aware of what so many families go through in Ireland – the confusion, the sadness and the isolation. It’s at a time like this that we need to remember those alone and get them the support that they desperately need. During Alzheimer’s Month 2022, I really want to put a spotlight on dementia as it desperately needs our attention. You can walk 5km, 10k or whatever distance you can do; Let’s Walk Together. Alzheimer’s Memory Walk is suitable for all ages and abilities to unite together with our families and communities to raise awareness and vital funds for dementia supports and services. I’m really looking forward to taking part in the Alzheimer's Memory Walk on Sunday, September 18. I would encourage everyone to do the same, it’s so simple. Go to for details.”

Fundraising Manager Nikki Keegan said: “We are looking forward to walking together for those living with dementia on what promises to be a great event for all the family. We can't put into words what it means to have the support of our wonderful ambassadors, Pamela and Neil, our sponsor and CSR partner, Irish Life and our public supporters. Thank you all for being part of Alzheimer's Memory Walk. We are excited to get out on September 18th, walking together, supporting people with dementia.” 


Three Easy Steps to Walk Together  

1. Sign up- Register on to receive your Walk Participant Pack and t-shirt 

2. Plan your route for Sunday, 18th September and Let’s Walk Together 

3. Share photos and videos of your walk on Social Media, and remember to use the hashtags #ASIMemoryWalk, #LetsWalkTogether and #PowerOfSupport. 

If you can’t participate in Alzheimer's Memory Walk, you can still help people living with dementia by donating on 

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